Tuesday, June 15, 2010

Reliance Life Insurance introduces mobile phone-based services

Reliance Life Insurance Company Ltd (RLIC) on Monday announced the launch of a mobile-based insurance proposal - ‘Mobinsure’ - a mobile portal present a comprehensive range of insurance related services on mobile phones.

This service would make it easier for its policyholders to path their policies and premiums, do fund switches, pay insurance premium and determine policy-related queries instantly using their web-enabled mobile handsets. It would be available on both CDMA and GSM platforms.

This was announced by Malay Ghosh, president, Reliance Life Insurance, on Monday. “With Mobinsure, most features of internet insurance will now be available on mobile phones, providing a breakthrough improvement in insurance services. Besides easy access and anytime anywhere insurance, the new application offers whole services and security to customers transacting on their mobile phones,” said Mr Ghosh.

Customers can log on to their Reliance Life Insurance accounts on their cell phone handsets and get important information on policies, applications, funds, profile, advisors and also make active online transactions, including premium payments, future allocations and change of address, free of cost.

“All online transactions are real-time transactions. There is no time wait between a transaction done by the customer and its effect on the system. We will offer this service free of charge to our customers,” he added.

Mobinsure application has been developed to ensure complete safety and protection to a customer while doing financial transactions. This is ensured by the high-end encryption used in the application. Unlike a lot of other applications, Mobinsure does not require a customer to download and install any application. Customers can easily use the mobile browser for their transaction.

Customers are required to register for the first time and key in their policy and personal details which will be validated against customer details submitted at the time of new business for protection reasons.

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